Run The Year 2023

Brand development / Logo identity / Website design / Social media design / Product design

The Run The Year challenge, hosted annually by Run The Edge, invites participants to embark on a fitness journey with the goal of collectively running, walking, biking, or moving 2023 miles throughout the year 2023. At the heart of Run The Edge’s mission is to “Make fitness fun!”.

Logo treatments.

Advertising: fun and useful!

Challenge website, built in Shopify.

Medal design, highlighting a participant’s ability to see themselves as a “FINISHER.”

Apparel design.